After transforming Goodyear into a D2C powerhouse, we set our sites on revamping their presence in meatspace. As with everything we do, we started from the Outside and worked our way Inside.
Above is a promotional video that captures the experience of the first product in this line of updates—specifically, the curbside tire service.
Below are the salient slides from the original presentation (back in 2015) which sold this project. Many slides are left out for legal reasons, but you should be able to follow along reasonably well all the same. At the very bottom of the page you'll find a photo of the reimagined tire showroom IRL.
